Our Story

…inspired by little Eddie

A small husband and wife business inspired by little Eddie and based in Essex UK offering a 365 day return policy and 5 star customer service.

I wish I had heard about these sooner…..

Little Eddie came into our world in 2011 and everything changed. He was 5lb when he was born and was a very ill little man and spent time in NICU.

As a new mum I had no idea about where to source items to help him and us. All the items on our site are items we have used ourselves or wish were around when we needed them!

I had never heard of Baltic amber, Gumigem teething necklaces, Gummee Glove teething toys or Poddle / Toddle pods but wished I had!

I was not a great believer in the influence of Baltic amber jewellery until I witnessed it for myself. I was so happy with the results I have seen that I have recommended them to my friends and family. I needed to shout about it from the rooftops! And so the amber addiction began…

In 2012 we started our market research and discovered an interest. In 2013 we built a new website.

In 2014 I gave up my full time career to focus fully on this business. In 2015 we became a limited company. Early in 2016 I set my sights on jewellery design and mixing things up with gemstones and crystals.

Now in 2017 we have lots of adult jewellery to choose from in addition to our extensive children’s range!

So that is why I set up this company….. Love Amber x, so mums like me and you can get a little help through the first 3 years and beyond and have all of these wonderful inventions in one place.

Looking forward to helping you.

Love Marie, Simon and Little Eddie (now 5). xx